Blog Category: CRM

big data

CRM Databasing for Realtors

RIS Media produces a monthly magazine publication called Real Estate Magazine. I read an article on their website a while back I would like to discuss entitled, “CRM: Cheaper to Keep Em.” Bob Corcoran is a real estate coach and speaker who was interviewed by RIS Media for this article about CRMs, which stands for customer relationship management. CRMs are a type of database software that salespeople use. This blog is geared towards realtors, but it is also important for homebuyers and sellers to see how realtors and mortgage loan officers, or anyone for that matter, organize and use their data.
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